A Repeatable, Honest Way to Decide What to Sell

Our 5 Step Process:
From First Idea to a Confident Launch.

See how we turn real marketplace data from Etsy, eBay, Shopify, and WooCommerce into clear, lower risk decisions about what to sell.

1Step 1: Opportunity Discovery
Opportunity Radar 2.0

Discover High-Potential Niches & Gaps

Using Opportunity Radar 2.0 and public catalog observations, SellerSalt analyzes product clusters to identify niches with rising search momentum, high price stability, and accessible review barriers before they become oversaturated.

Signal 1
Review Barrier Distribution

Median review count of top 20 ranking listings to measure entry difficulty.

Signal 2
Attribute Saturation Analysis

Color, material, and variation clusters mapped against underrepresented demand.

Signal 3
Historical Sales Pace

30-day velocity deltas to identify authentic accelerating buyer demand.

2Step 2: See How the Market Is Shaped
Real Price Data

We Look at What's Really Happening in the Market

We look at real prices from low to high to show you where a product actually sits in the market, work out how much of the market a few big sellers control, and check how crowded the keywords are across live listings.

Low, Typical, and High PricesNo Outliers Skewing the Picture
P10: Budget Entry ThresholdP50: Median Market PricingP90: Premium Artisan Ceiling
3Step 3: Commercial Feasibility
10-Factor Readiness Matrix

Validate Commercial Potential

Instead of giving you arbitrary predictions, the Commercial Decision Engine evaluates 10 readiness dimensions and outputs structured, evidence-backed verdicts: PURSUE, INVESTIGATE, TEST, WAIT, or REJECT.

PURSUE

Strong demand + low barrier + healthy margin profile.

INVESTIGATE

Promising metrics with specific supplier quotes needed.

TEST

Viable demand requiring small-batch micro test order.

WAIT

Seasonal trough or temporary supply chain compression.

REJECT

High seller saturation or unviable fee margin structure.

4Step 4: Sourcing Economics
3-Tier Margin Modeling

Plan Sourcing Specs & 3-Tier Economics

In the Product Opportunity Workspace, you enter your manufacturing quotes and target advertising costs. The Unit Economics Engine models your net margin across Conservative, Base, and Optimistic scenarios, while preparing clear supplier specifications.

Conservative Scenario
42% Net Margin

Stress-tested with high advertising acquisition and air freight rates.

Base Scenario
58% Net Margin

Standard sea freight, median market pricing, and average conversion rate.

Optimistic Scenario
68% Net Margin

Bulk volume MOQ discount with repeat customer organic baseline.

5Step 5: Compliant Store Launch
1-Click Draft Deployment

Launch with Policy-Sanitized Listing Assets

Create SEO-optimized listing drafts verified against our Originality Engine to guarantee distinct, non-duplicative content. All drafts require human review before publishing, ensuring full policy compliance across every connected channel.

Works with Etsy, eBay, Shopify, and WooCommerce, always saved as a draft first.
Nothing Goes Live By Accident

Ready to check your next product idea?

Start researching the live market and get a clear, honest verdict on your product idea with a free account.

Etsy Trademark & Compliance Notice

The term 'Etsy' is a trademark of Etsy, Inc. This application uses the Etsy API but is not endorsed or certified by Etsy, Inc.